Holiday 2020 Retail Playbook: Give the Gift of a Flexible Shopper Journey
September 3, 2020
George Bird | Director of In-store Experience
The coronavirus pandemic has created a retail rollercoaster as consumers continue to react and adjust their shopping habits in response to the uncertainty of today’s landscape. Experiencing both devastation from widespread closures and growth as consumers turned online, retailers are under more pressure than ever to deliver this holiday season.
In our latest white paper, Holiday 2020 Retail Playbook: Give the Gift of a Flexible Shopper Journey, we explore how consumer behaviors have evolved, including the following four areas that today’s retailers need to understand to be successful:
Contactless payments
Buy online pick up in-store (BOPUS)
New online shopping categories
Curbside pickup
Our POV
Click here to download the full white paper, Holiday 2020 Retail Playbook: Give the Gift of a Flexible Shopper Journey.
