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Financial services

Grow share of wallet with personalized experiences that cut through complexity, build trust, and strengthen loyalty.

Clarity creates growth

We design experiences that turn complexity into confidence. By removing friction and deepening engagement, we help financial brands create lasting value — from first look to lifelong loyalty.

Focus areas

Connected brand ecosystems

Align strategy, content, and platforms to earn trust at every touchpoint.

Personalized journeys

Turn data and design into seamless paths from awareness to account activation.

Onboarding & retention

Reduce friction and build long-term value with smarter, simpler experiences.

Compliance at scale

Deliver modular content that meets regulatory standards while staying relevant to customers.

Recent work

Accelerating Value from Their Marketo Investment

Learn how MERGE improved internal structures for a high-growth SaaS FinTech company to fully leverage and get the most out of their Marketo investment.

Top U.S. Consulting Firm

Enhancing Industry Recognition and Raising the Storytelling Bar

Partnering with a top U.S. consulting firm, MERGE established an executive thought leadership platform for the firm's key subject matter experts, securing 250 earned media placements and increasing thought leadership by 40% within the first year.

Banking

Transacting for your best interest.

Our clients

Work with an agency that’s Built Different.
MERGE is Built Different to deliver storytelling through technology. Let’s talk about how a human approach to data-driven marketing can elevate your brand, captivate customers, and change lives.
Let’s connect

Recent insights

Transforming Loyalty Across B2B, B2C, B2B2C

Explore how optimizing B2B, B2C, and B2B2C customer journeys can transform loyalty, enhance engagement, and drive sustainable growth for financial service institutions.

Master Personalization: A Strategic Guide to Scaling Effectively

Ready to unlock the power of personalization? Explore MERGE's new guide designed to help brands deliver seamless cross-channel experiences, transform consumer engagement, and drive meaningful results.

Aligning Creativity and Technology for Omnichannel Success

Mastering the balance between creativity and technology is vital for delivering seamless and impactful omnichannel experiences. Discover three key strategies to drive deeper connections and better outcomes for your brand.