Health Providers, Strategy, Experience, Platforms, Creative
Reimagining an Enterprise Digital Experience Platform
MERGE has partnered with Baptist Health South Florida since 2008 to craft their digital experience platform and leverage a multilingual approach.
Baptist Health South Florida
Challenge
MERGE has working with Baptist Health South Florida since 2008 and serves as the organization's digital AOR.
In 2019, BHSF was in need of an Enterprise Digital Experience Platform that would allow them to leverage a multilingual approach within a component-based design system.
Outcome
To support this evolution, MERGE helped with the platform evaluation of multiple vendors which ultimately led to the selection of Sitecore as the platform of choice.
Once selected, MERGE facilitated environmental planning and migration of their website and campaigns from SharePoint 2010 to Sitecore XP, including services in strategy, design, user experience and development, while assuming responsibilities for the hosting, security and performance at the environment.
Results
The successful launch in 2020 has positioned BHSF to leverage the advanced marketing and CMS features of the Sitecore platform.
