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Recent insights

From Automation to Agency: What MERGE Has Learned About AI’s Next Leap
AI is evolving from automation to a collaborative "agentic" partner. This shift demands data integrity and reframes ROI as amplification, not just efficiency. "Agentic readiness"—aligning technology, teams, and purpose—is the new strategic priority.
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SitecoreAI Ushers in a Unified, Agentic Future for Healthcare Marketing
SitecoreAI marks a pivotal shift by unifying the DXP with agentic AI. This post explores what the new, intelligent platform means for healthcare marketers seeking personalization at scale.

Advancing Digital Marketing with Next-Gen AI Tools
From actionable insights to enhancing productivity and scaling personalization, explore key takeaways from Adobe Summit that will redefine your marketing approach.
